We are a small women-owned business that creates custom embroidered Wilker's pads and leg wraps for the comfort of your horse.

Horses have always held a special place in my heart and as I started to ride again after a 30-year hiatus. I was dissatisfied with lack of customization both in tack and embroidery designs products available to me. This experience opened my eyes to an unmet need in the equestrian community, so I combined my creativity and love for the horse world and launched So Southern in 2012.

So Southern is growing strong as a custom equestrian tack shop. Our products start with Wilker's saddle, show, and therapeutic pads as well as leg wraps and then we customize each product with a choice of both standard and custom sizes, embroidery designs, fonts, and thread colors.

Our company may be small, but we are deeply committed to building community and giving back. We've partnered with equestrian ambassadors Victoria “Tori” Colvin and Nathan Harvey and support the good work they are doing. We offer free cancer and autism awareness ribbon embroidery to our customers who have been affected or to bring awareness to their cause and help various 501 (c) 3 organizations who rescue slaughter bound horses, help veterans and children through equine therapy.

All of our products are made and customized in the USA.

We believe that functional can be beautiful, let's work together to express your unique vision.